Recap Launch Event
Imagine yourself in a yoga space filled with natural light and gentle floral aromas. You listen to rose gold hangers gently moving on wooden racks whilst browsing a sleek range of maternity wear, redefined. Then you notice the soft laughter of women meeting for the first time amongst the excited chatter of old friends.
View this post on Instagram
This time last week showing our range off to a bunch of amazing women and mamas at our PR event @happymelonstudios! Love this little snippet taken by @monschultz showing the full collection 🙏🙏🙏 BIG BIG love you all the ladies who came on the day, our event partners (below) all the behind the scenes guys for @lennyroseactive we ❤️ you to the moon and back 😍😇 @happymelonstudios @stillbeautyau @melbourneoilsandwellness @yogaspotfairfield @green.cup @angea_womenshealth_clinic @gatherwomenspace @tooshiesbytom @tooshiesbytom @loving_earth @willowurbanretreat . . . . . #happymelon #launch #launchparty #activewearlaunchevent #womensupportingwomen #womenempowerment #melbournemums #aussiemums #perthmum #sydneymums #mumsandbubs #prenatalyoga #womensyoga #womantee #smoothies #healthymummy #the4thtrimester #postpartum #postpartumdoula #doulasupport #tcm #lennyroseactive #lennyrose #mylennyrose #activewear #maternityactivewear #maternityfashion
This was the scene of our recent clothing launch. Here, we armed women with the knowledge and inspiration to own their pregnancy and motherhood journey. How? We helped them reconnect to themselves and each other.
The Day's Perks
To inspire the day ahead we treated our guests to a morning yoga class. Naturally followed by heavenly Loving Earth organic nibbles and refreshing smoothies courtesy of Green Cup. Guests also recieved with neck massages by Jo from Still Beauty. And were gifted a Lenny Rose tote bag packed full of amazing goodies. Each guest found Facing Motherhood’s Face Cleanser and essential oils by Jac of Melbourne Oils & Wellness in their totes.
After our morning snack we gathered around to hear some wisdom. Lenny Rose founder Rosie - mother of 3 boys and a physio, yoga and pre and post natal fitness trainer started with the Lenny Rose philosophy. She also detailed the best ways to move to look after ourselves and our bubs during pregnancy and postpartum. Dr Amanda Waaldyk continued to educate the group by explaining the benefits of reconnecting to our Yin, the feminine energy. We learnt the Yin is needed for conception, growing babies, to connect with our new family and look after ourselves. Gabrielle Nancarrow finished the talks by discussing the importance and varied roles of a modern day doula. Further sharing her story of leaving her high level editorial job in NYC to open Gather Women Space in Australia.
The Wrap Up
The day ended with Lenny Rose fans getting their shop on (of course!) with some gorgeous new gear. Whilst many of the ladies were actually a couple years postpartum, they couldn’t get past the great quality, fit and classic style Lenny Rose offers for all stages of motherhood.
View this post on Instagram
We believe with knowledge and inspiration comes confidence and contentment. So our biggest mission is to support women through the motherhood journey with more than just apparel. Every guest left the launch understanding that Lenny Rose was created and exists to provide quality, supportive and stylish solutions during the pregnancy to postpartum journey. Read our free resources to discover how to live a Lenny Rose Active lifestyle through your prenatal to post-partum journey.
Love, the Lenny Rose family xx